Saturday 26 November 2011

Harvard Business School Strategy on developing its presence in China and India


Today we would have quick blog post.  HBS has been making inroads into China and expanding its presence and brand prestige there as it like many other US Universities wants to tap into large growing markets.

Like many universities HBS has entered into alliances with Fudan University in Shanghai to conduct executive education.  However, what differentiates it from the rest of the universities is the fact that its newsletter today has a Chinese translation and it has designed courses targeted at China companies which are carried out in China.  It has also expanded its courses into India.

This means that HBS today has moved beyond teaching its US companies about business in China but is now moving to China to teach Chinese Businessmen about doing business in the global arena.  We expect that as a result HBS would start seeing some of these CEO’s kids in its MBA school in the future further adding to the luster of the HBS brand.


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